How to Measure SEO Performance – Part 2

1. Keyword Rankings

Whether or Not You’re targeting the Right Keywords. If your site is now here to be found for your target keywords, then you need to change your strategy towards less competitive keywords

Whether or not your site is actually growing. In time, you should see your rankings improve, as well as the total number of keywords your site is ranking for. Growth in these two areas will tell you that your site is gaining authority and that your posts are starting to pick up more long tail traffic.

2. Back link quantity and quality

3. Organic Traffic

4. Time spent on page

5. Bounce rate

6. Mobile traffic

Google analytics dashboard, navigate to audience > Mobile > overview

7. Domain Authority

8. Returning visitors and direct visitors

You can find these numbers within Google Analytics. On your dashboard, navigate to Audience > Overview.